一、課程基本資料 Course Information | ||||||||||||||||||||||||||||||||||||||||||||||||
科目名稱 Course Title: (中文)大眾科學寫作 (英文)SCIENTIFIC WRITING FOR GENERAL PUBLIC |
開課學期 Semester:112學年度第2學期 開課班級 Class:中二A (合開:中二B 中二C) |
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授課教師 Instructor:吳潔盈 | ||||||||||||||||||||||||||||||||||||||||||||||||
科目代碼 Course Code:BCN14601 | 單全學期 Semester/Year:單 | 分組組別 Section: | ||||||||||||||||||||||||||||||||||||||||||||||
人數限制 Class Size:60 | 必選修別 Required/Elective:選 | 學分數 Credit(s):2 | ||||||||||||||||||||||||||||||||||||||||||||||
星期節次 Day/Session: | 前次異動時間 Time Last Edited:113年01月03日14時30分 | |||||||||||||||||||||||||||||||||||||||||||||||
※ 因授課需求教室如安排於語練教室需加收語言實習費 | ||||||||||||||||||||||||||||||||||||||||||||||||
中國文學系基本能力指標 Basic Ability Index | ||||||||||||||||||||||||||||||||||||||||||||||||
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二、指定教科書及參考資料 Textbooks and Reference (請修課同學遵守智慧財產權,不得非法影印) |
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●指定教科書 Required Texts 教師自編講義 ●參考書資料暨網路資源 Reference Books and Online Resources 可參考寫作指南如:威廉•金瑟(William Zinsser)著,劉泗翰譯:《非虛構寫作指南》(臺北:臉譜,2023),以及相關科學介紹網站、科學研究文獻、科學月刊、科技新聞報導、TED影片等。 | ||||||||||||||||||||||||||||||||||||||||||||||||
三、教學目標 Objectives | ||||||||||||||||||||||||||||||||||||||||||||||||
科技產業是目前的一大趨勢,其利用細胞、基因、蛋白質等操作技術,將之廣泛地運用在醫藥衛生、食品保健、遺傳演化與環境保護等,與生活密切相關的各個層面。一個科技公司,除了需要精密的研發團隊,也需要極具巧思的營銷文宣人員。美國廣告大師David Ogilvy指出:每一個廣告都是對整個品牌的長期投資,任何產品的品牌形象都可以依靠廣告建立起來。由此可見,一篇好的文宣,對於建立品牌形象與產品銷售皆有著不可或缺的重要性。 本課程重視結合科技產業與文書寫作的實務性,一則增進學生對科技背景知識的了解,並認識、熟悉科技與科學的語言和呈現方式;二則培養學生思考、創造與撰寫科技相關報告的能力,以拓展學生未來的職場選擇和就業機會。 |
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The tech industry is a big trend right now. It applies technologies such as cells, genes, and proteins to various levels such as medicine and health care, food health care, genetic evolution, and environmental protection. A technology company not only needs a research and development team, but also needs ingenious publicity personnel. David Ogilvy said: Every advertisement is a long-term investment in the entire brand, and the brand image of any product can be established by advertising. Therefore, a good publicity is very important for establishing brand image and product sales. The objective of this course is to cultivate and develop students' ability to write and express reports related to science and technology by enhancing their understanding of scientific and technological background knowledge, recognizing and becoming familiar with the language and presentation of technology and science. |
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四、課程內容 Course Description | ||||||||||||||||||||||||||||||||||||||||||||||||
●整體敘述 Overall Description 本課程將圍繞在兩大單元主題,即「人與自然」與「人與工藝」上,訓練學生閱讀、理解科學研究文獻的能力,並依照讀者目標將相關知識改寫成大眾化的介紹性文字,從而鍛煉寫作能力。 |
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●分週敘述 Weekly Schedule |
五、考評及成績核算方式 Grading | ||||||||||||||||||||||||
本科目 ☑同意/☐不同意 期末退修 | ||||||||||||||||||||||||
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六、授課教師課業輔導時間和聯絡方式 Office Hours And Contact Info | ||||||||||||||||||||||||
●課業輔導時間 Office Hour 請在一週前與教師聯絡,溝通輔導時間與地點。來信請註明姓名、系級。 |
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●聯絡方式 Contact Info
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七、教學助理聯絡方式 TA’s Contact Info | |||||
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八、建議先修課程 Suggested Prerequisite Course | |||||
九、課程其他要求 Other Requirements | |||||
十、學校教材上網、數位學習平台及教師個人網址 University’s Web Portal And Teacher's Website | |||||
學校教材上網網址 University’s Teaching Material Portal: 東吳大學Moodle數位平台:http://isee.scu.edu.tw |
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學校數位學習平台 University’s Digital Learning Platform: ☐東吳大學Moodle數位平台:http://isee.scu.edu.tw ☑東吳大學Tronclass行動數位平台:https://tronclass.scu.edu.tw | |||||
教師個人網址 Teacher's Website: | |||||
其他 Others: | |||||
十一、計畫表公布後異動說明 Changes Made After Posting Syllabus | |||||